Latest Stories
Most recently published stories in FYI.
Diamonds are a Girls Best Friend.
A good slogan was created in 1947 that has stuck around for decades. After many unsuccessful attempts to produce a great slogan for De Beers, Frances Gerety, a copywriter at an advertising agency, before heading home scrawled ‘A diamond is forever’ on the bottom of a picture of two honeymooning lovers. It had humble beginnings, but the campaign became the most recognized slogan of the 20th century, and ninety percent of Americans know it. ‘A Diamond is forever’ became the official slogan of De Beers.
By DEEPAK SETHI5 years ago in FYI
Global Warming: searching for common ground
The world seems to be sharply divided between those people who are convinced that global warming is a serious issue that is largely the result of human activity, and those who prefer to downplay its seriousness and deny that mankind is responsible for any global warming that may have been observed. But is there common ground from which any sensible debate can proceed?
By John Welford5 years ago in FYI
Borley Rectory: "the most haunted house in England"
Borley Rectory was once famous (or notorious) for being “the most haunted house in England”. During the years of its greatest fame, namely the period from 1929 to 1938, it was certainly much haunted by psychical researchers, but whether anything more other-worldly ever happened there is a matter for considerable doubt and conjecture.
By John Welford5 years ago in FYI
Model Organisms in Research and Model-org Antibodies Development
It's acknowledged that researchers rarely can perform direct experiments on human subjects. Therefore, model organisms become attractive examples to be studied when other species, especially humans, are not practical. Furthermore, a wealth of favorable characteristics also make model organism antibodies become a hot spot.
By Everything Creative5 years ago in FYI
Manual Scavenging
Overview India is a country of growth, freedom, unity, and tradition. It is our culture that has been binding us since the beginning of time and it still continues to do so. Our independence in 1947 gave us a will to live. To live without fear, in unity, but what has happened to the mindset of the citizens of India? Have we achieved independence from our minds or are we still trapped in the cages of untouchability, caste system and creed? The caste system during the Middle Ages of India was divided into many sects and mainly had the division of upper caste and lower caste. The upper caste was allowed to do everything that a normal human being could do but the lower caste were not allowed to even do the bare minimum and were declared as "untouchable" just because it was decided by the majority.
By Hiba Shaikh5 years ago in FYI
Thrifting for a Better Tomorrow
Our Earth is in a state of crisis. Governments are scrambling to find solutions to global disasters. For the individual, though, the very idea of tackling these complex issues is overwhelming! What can we do to help when most of the damage done is out of our control?
By Olivia L. Dobbs5 years ago in FYI
Classifying Galaxies
Nobody knows how many galaxies there are in the Universe, but astronomers talk in the hundreds of billions, only a tiny fraction of which have been observed from Earth. Between 2000 and 2008, the Sloan Digital Sky Survey produced images of around a million galaxies, and the Hubble Space Telescope has continued to add to that number.
By John Welford5 years ago in FYI
How Astrophysics Benefits Technology and Industries?
The Indian Institute of Astrophysics (IIA) is an observatory turned into an institute of learning for astronomy, astrophysics, and related physics. It has a huge budget to spend, and it produces great astrophysicists Harish Chandra (1923-1983) and Sandip Chakrabarti (1958).
By ISTI Portal5 years ago in FYI
Cheap or Free
There’s a certain sort of smell that certain spaces hold that I’ve come to associate with treasure. It’s a smell of disuse and age that lingers long after an item is reclaimed to its use. Chaos envelops the walls and isles of my favourite places. Don’t enter such spaces with a goal in mind or a tight schedule, you’ll quickly find yourself lost.
By Guillermo Jatzek5 years ago in FYI
Wampus Cat Origins
The wampus cat is an intriguing cryptid feline found in North American folklore particularly within the Appalachian Mountains and surrounding regions. It has multiple origin stories and serves as a unique mascot to a very small number of educational institutes such as Conway High in Arkansas. It may have even been involved in a secret government project gone awry in Alabama during World War II.
By Jake Thomas5 years ago in FYI
